Corporate Philosophy
Our Business Philosophy
“As a technology trading company we keep a firm grasp on market trends, and utilize our global network to provide our customers with the most up-to-date information, the best products, and the most reliable services. In cooperation with our manufacturing partners, it is our mission to promote industry and foster a prosperous society.”
President and
Representative Director
Hiroyuki Tanaka
The origin of the name SUN-WA
The “sun” in SUN-WA can be read as the sun in the sky, representing future prosperity for our company. SUN-WA is also the transliteration of the Japanese “三和” meaning “three in harmony.”
Since SUN-WA was founded, the three elements that our company has strived to keep in harmony and develop are our customers, our shareholders and our employees; as well as electrics, electronics and machinery.